Last Updated: March 22, 2026
1. Introduction
At Metrix Marketing, d/b/a Marketing Included (the “Company” or “We”), we respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes the types of information we may collect from you or that you may provide when you visit any of our Websites, including, but not limited to, marketingincluded.com, metrixmarketing.ca, and metrix.works (our “Websites”), access our Marketing Included software platforms, access any of our mobile applications, or otherwise utilize any of our services (collectively the “Metrix Services”).
1.1 Scope and Application
This policy applies to information we collect:
- On these Websites.
- In email, text, and other electronic messages between you and these Websites.
- Through our mobile and desktop applications, which provide dedicated non-browser-based interaction between you and these Websites.
- When you interact with our advertising and applications on third-party Websites and services, if those applications or advertising include links to this policy.
It does not apply to: Information collected by us offline or through any other means, including on any other websites operated by Company or any third party; or any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Websites.
2. Data Privacy Officer and Contact Information
We have appointed a Data Protection Officer (DPO) who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact the DPO:
Full Legal Name: Metrix Marketing
Email: privacy@marketingincluded.com
Address: Metrix Marketing, Attn: Data Privacy Officer, 25-6950 120 Street, Surrey, BC, V3W 3M7, Canada.
3. Children Under the Age of 16
Neither the Websites nor the Metrix Services are intended for children under 16 years of age. No one under age 16 may provide any personal information to or on the Websites. We do not knowingly collect personal information from children under 16. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us via our contact page.
4. The Information We Collect About You
4.1 Categories of Data
We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data: Includes first name, maiden name, last name, username or similar identifier, title, gender, or date of birth.
- Contact Data: Includes billing address, delivery address, email address, and telephone numbers.
- Financial Data: Includes bank account and payment card details.
- Transaction Data: Includes details about payments to and from you and other details of products and services you have purchased from us.
- Technical Data: Includes internet protocol (IP) address, login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
- Profile Data: Includes your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
- Usage Data: Includes information about how you use our website, products, and services.
- Marketing and Communications Data: Includes your preferences in receiving marketing from us and our third parties and your communication preferences.
4.2 Aggregated Data
We also collect, use, and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. However, if we combine or connect Aggregated Data with your personal data so that it can identify you, we treat the combined data as personal data.
5. How Your Personal Data Is Collected
We collect this information:
- Directly from you when you provide it to us (e.g., filling in forms, subscribing, or reporting problems).
- Automatically as you navigate through the site via cookies, web beacons, and other tracking technologies.
- From third parties, such as our business partners.
5.1 User Contributions
You may provide information to be published or displayed (“posted”) on public areas of the Websites, or transmitted to other users of the Websites or third parties (collectively, “User Contributions”). Your User Contributions are posted and transmitted at your own risk. Although we limit access to certain pages, please be aware that no security measures are perfect or impenetrable. We cannot control the actions of other users with whom you may choose to share your User Contributions.
6. How We Use Your Information
We use your information, including personal information, for the following purposes:
- To present our Websites and its contents to you.
- To provide products or services that you request from us.
- To provide notices about your account/subscription, including expiration and renewal notices.
- To carry out our obligations and enforce our rights arising from any contracts (including billing and collection).
- To notify you about changes to our Websites or any products or services.
- To allow you to participate in interactive features on our Websites.
6.1 Lawful Basis for Processing
We process your data based on Performance of a Contract (to deliver services), Legitimate Interests (to recover debts, improve services, prevent fraud, and study customer usage), and Legal Obligation (to comply with laws).
7. Disclosure of Your Information
We may disclose aggregated information about our users without restriction. We may disclose personal information to:
- Our subsidiaries and affiliates.
- Contractors, service providers, and other third parties we use to support our business (bound by confidentiality).
- A buyer or successor in the event of a merger, divestiture, or restructuring.
- Third parties to market their products if you have consented to such disclosures.
- To comply with any court order, law, or legal process.
- To protect the rights, property, or safety of Metrix, our customers, or others (including fraud protection).
8. Data Security and Retention
8.1 Security
We have implemented measures designed to secure your personal information from accidental loss and unauthorized access. We limit access to your personal data to those employees and third parties who have a business “need to know.” They are subject to a duty of confidentiality.
8.2 Retention
We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
9. Accessing and Correcting Your Information
You may send us an email to privacy@marketingincluded.com or via our contact form to request access to, correct, or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
10. International Transfers
We are based in Canada; however, we may process, store, and transfer your personal data to countries outside of your own, including the United States. These countries may have different data protection laws than your own jurisdiction. By using our Services, you consent to the transfer of information to countries outside of your country of residence.
11. Changes to Our Privacy Policy
It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users’ personal information, we will notify you by email and/or through a notice on the Websites home page.