Paid Advertising Services

Paid advertising works when it’s built right, targeted precisely, and managed consistently. Marketing Included handles your entire paid advertising program as an add-on service, covering strategy, creative, campaign management, and reporting across every channel your business needs.

Advertising Management,
On Demand

From your first campaign to a full multi-channel ad program, every element is handled by an experienced advertising team. Strategy, creative, targeting, and reporting are all covered.
Ad Strategy
Ad Strategy

A paid ad plan built around your goals, audience, and channels.

Campaign Setup
Campaign Setup

Campaigns built, structured, and launched on every channel.

Audience Research
Audience Targeting

Targeting built to reach buyers most likely to convert for you.

Advertising Creative
Ad Creative

Ad copy and visuals built for every format, written to convert.

A/B Testing
A/B Testing

Ad tests on creative and targeting that push results over time.

Landing Page Design
Landing Pages

Ad landing pages designed and optimized to convert.

Campaign Management
Campaign Management

Your campaigns managed and your budgets optimized.

Performance Reporting
Performance Reporting

Monthly ad reports on spend, what is working, and what is next.

What's Not Included

Our paid advertising management services covers a wide scope, but here’s a few things that fall outside of it.

Request a Quote for Paid
Advertising Management

Advertising management is priced based on the number of channels, active campaigns, and monthly ad spend under management. Tell us what you’re working with and your dedicated marketing manager will scope the right setup for your business before any work begins.

Frequently Asked Questions

Paid advertising management for small businesses covers the strategy, setup, creative, targeting, optimization, and reporting for ad campaigns run across platforms such as Google, Meta, and LinkedIn. A managed service handles all of these on your behalf so your budget is being actively optimized rather than running on autopilot and draining spend without results.
Advertising management is a paid add-on service, separate from the core subscription tiers. Pricing is determined by the number of channels being managed, the number of active campaigns, and the total monthly ad spend under management. Your dedicated marketing manager will scope the right setup for your business before any work begins.
Marketing Included manages paid advertising across Google Search, Google Display, Google Shopping, Meta including Facebook and Instagram, Microsoft Ads, TikTok, Pinterest, and LinkedIn. Platform selection is driven by your audience, your goals, and where your customers are most active. Not every business needs every platform, and your advertising strategy will reflect that.
There is no universal minimum, but ad spend recommendations are made based on your goals and the platforms being used. Google Search campaigns typically require a minimum of five hundred to one thousand dollars per month to generate meaningful data. Meta campaigns can work at lower budgets for awareness, though lead generation and conversion campaigns perform better with more spend behind them.
Retargeting refers to serving ads to people who have already visited your website or engaged with your content but have not yet converted. Because these audiences have already demonstrated interest, they convert at a significantly higher rate than cold audiences. Retargeting campaigns are one of the highest-ROI advertising strategies available to small businesses and are included as part of the advertising management service.
You do. Marketing Included manages your advertising within ad accounts that you own. Your campaign data, audience lists, and conversion history all remain yours. If you ever stop working with Marketing Included, your accounts and their history stay with you.

Get Your Marketing To-dos Done For You

Pick a plan, complete onboarding, and submit your first request today. We’ll get started right away. No contracts, no setup fees, and a 14-day money-back guarantee if it’s not everything we promised.